ICHIGO ICHIE

Culture & Heritage

The Japanese philosophy of “Ichigo Ichie” the idea that every moment is a singular, unrepeatable event is the guiding principle of our brand. The Japanese philosophy of “Ichigo Ichie” the idea that every moment is a singular, unrepeatable event is the guiding principle of our brand.The Japanese philosophy of “Ichigo Ichie” the idea that every moment is a singular,

Journeys of
Inspiration

A selection of fully customizable journeys, crafted to inspire your next unforgettable moment in Japan.

Beyond the Horizon: A Journey into Myth and Modernity

8Days

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Sovereign Horizons: Mountains, Shrines & Cities

13Days

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The Path of Serenity: From Neon to Countryside

11Days

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Where Gods Gather: A Culinary & Spiritual Odyssey in Izumo

Journey to the mythical coast of Izumo, the land where all eight million gods of Japan assemble once a year. This bespoke itinerary bridges the gap between the sacred and the earthly, guiding you from the hushed prayers of the Grand Shrine to the rugged vitality of the Sea of Japan.

2Days

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