ICHIGO ICHIE

The Pearl of the Coast

Discover a sanctuary where silence meets vitality. This bespoke itinerary invites you to witness the iconic sunset of Ago Bay, step inside the ropes of a local fish auction, and dine at the renowned "Sushi Yutaka." By connecting the delicate art of pearl extraction with the primitive warmth of the Ama diver tradition, we offer an unscripted and authentic immersion into the heritage of Ise-Shima.

Sample Itinerary

Sunset on Ago Bay Begin your immersion into Ise-Shima with a private sunset cruise. As you drift through the calm waters of Ago Bay, the complex coastline and pearl rafts create a scenery that has defined this region for centuries.

Sanctuary of Silence Retreat to a small luxury hotel that embodies the region's hospitality. The evening concludes with a dinner celebrating the local catch, setting the stage for the culinary journey ahead.

The Morning Auction Wake early to visit the Wagu fishing port. You won't just watch; you will participate in the auction, selecting fresh fish alongside local experts, feeling the energy of the market firsthand.

Mastering the Knife Learn from a professional how to fillet the very fish you purchased. This hands-on workshop bridges the gap between the ocean and the plate, teaching you the respect given to every ingredient.

Ocean to Table Dinner is the culmination of your day's work. At "Sushi Yutaka," the chef transforms your selected fish into an exquisite sushi course, offering a deeply personal dining experience.

Treasure of the Sea Discover the delicate art of pearl cultivation. You will try your hand at extracting a pearl from an oyster, a practice that made this region famous worldwide.

The Ama Diver Tradition Lunch is served in an "Ama Hut," where traditional female divers rest. Listen to their stories of the sea while enjoying fresh seafood grilled over an open hearth—a primitive and heartwarming cultural encounter.

Highlights

Discover the philosophy of “ICHIGO ICHIE”
and its quiet insistence on presence. Write to us,
and we’ll design encounters that honor the moment.

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Journeys of
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A selection of fully customizable journeys, crafted to inspire your next unforgettable moment in Japan.